Our blog

The New Vote.gov: Leaner, Faster and Multi-Lingual

One year ago this week, we launched vote.gov (also known as vote.usa.gov). It’s a concise and simple site with a single mission: direct citizens through the voter registration process as quickly as possible.

📅 September 28, 2016

How Much Do You Know About the American Flag: Our 4th of July Campaign

The United States celebrated its 240 birthday on July 4, 2016.

To commemorate this day, the USAGov Marketing and Outreach team developed a campaign that lasted six days around one of our most popular topics: the U.S. flag.

The goal was to offer educational information to the public in both English and Spanish about how to correctly display the flag, according to the Federal Flag Code. We published information on our sites and distributed this content via social media and email. We also developed a quiz to test people’s knowledge about the flag.

📅 July 16, 2016

The USAGov Contact Center Connects the Public to Answers from Government

On November 13, 2015 at approximately 4:20 PM ET, a set of coordinated attacks shook Paris.

At approximately 5:00 PM ET, the USAGov Contact Center, handling calls for the Department of State, received its first call about the attacks: An American woman was shot in Paris. Her worried mother had no way to reach her.

📅 July 15, 2016

Where Content and Marketing Meet: An Email Case Study

Content marketing is everywhere and you're hearing more about it every day—but how do you do it well?

While content marketing can take many forms (articles, infographics, videos, and more), it shares a common purpose: providing useful content to attract new customers to your product or service. At USAGov, customized email messages to our subscribers represent one of our most powerful content marketing tools.

📅 July 8, 2016

Joining Forces with BusinessUSA to Better Serve Our Nation's Businesses

Four years ago, BusinessUSA launched with a mission to revolutionize the way government provides services to small businesses and exporters. Using technology to erase bureaucratic boundaries, BusinessUSA streamlined the way businesses find and get what they need from government.  This “no wrong door” approach combined resources from over 800 websites and created a single point of entry for businesses looking to grow and expand.  

📅 June 30, 2016
SHARE THIS PAGE:
Top